Dr. Martens opens its first Brighton store on Wednesday 12 June and to celebrate they are searching for Brighton’s ultimate Dr. Martens style icon. Whatever your style, tribe or subculture, DMs invite you to express your individuality and show off your best look using the classic footwear.
The competition kicks off today and offers £300 worth of shoes, accessories and clothing to the person who best represents Brighton’s alternative sprit in a pair of Docs.
You can enter the competition by:
- Sharing your DM style photo on Twitter or Instagram using #drmartensstyle and #DRMARTENSBRIGHTON
- Submitting a photo from the Dr. Martens photo booth in Jubilee Square on June 15 (part of People’s Day, Fashion Zone)
- Being photographed by one of DM’s style hunters on the streets of Brighton between now and 12 July
Liz Bishop, founder of Brighton Fashion Week and judge of the DM Style Competition, said:
“Real fashion happens on the streets and I can’t think of anywhere with quite such an eclectic mix of styles mingled with the classic Dr.Martens than in Brighton.”
Brighton’s DM Street Style Icon will be announced on 18 July on the Dr. Martens Facebook page and via Twitter.
The Dr. Martens Brighton store is located at 15b Prince Albert Street and opens to the public from 12th June.