Men’s footwear brand Base London have partnered with fast emerging indie band Missing Andy to be the ambassadors of the brand’s #LiveLife AW13 Collection. The AW13 collection delivers a diverse range of fashion focused formal and casual footwear styles for guys of all ages.
The Base London Urban Gentry collection for AW13 infuses contemporary trims and treatments into iconic and classic silhouettes to present a modern take on traditional British footwear design.
“We’re incredibly proud to be associated with Base London and to be part of the brand’s rebirth. Base’s footwear collection mirrors our needs and the way we style both ourselves and our sound. The brands emotional qualities are clear throughout and the desire to Live Life appeals to us and our own followers”. Missing Andy frontman Alex Greaves
Base London’s #LiveLife campaign focuses on ambition and taps into the lives of guys who are living their lives and fulfilling their dreams. Base London view Missing Andy as living every young guy’s dream, being with their best mates, in a band, on the road, just doing what they love and living their lives.