Parke and Ronen know why abs and swimwear go together

Parke & Ronen is one of the few brands that puts on a menswear show at New York Fashion week. This means they’re a go-to for discovering hot new male models. The label, known for its well-cut swim trunks, typically casts a lineup of hunks for its shows—as co-founder Ronen Jehezkel puts it, men with a little meat on their bodies. Beefcakes that have walked their runway in past seasons include Matt Terry, now the face of Calvin Klein, and Travis Smith, who starred in Versace’s fall ’13 campaign. “If you can walk in a bikini effortless[ly], then you’re good,” says Jehezkel of the models he’s seeking out.

Parke & Ronen - Runway - Mercedes-Benz Fashion Week Spring 2014

Racked tagged along to Parke & Ronen’s casting session last week to take a look at the latest crop of male hopefuls and to see what it’s like behind the scenes. Meet the designers and hear what the models have to say about working NYFW in our exclusive video.

For more swimwear and guys check out their latest catwalk video below.

Parke & Ronen Spring 2014 Runway from parkeandronen on Vimeo.


Welcome to Maketh The Man, a lifestyle and travel blog by Callum Watt and Anton Welcome.

Maketh The Man launched in 2010 as a home to showcase male jewellery. From the best chunky necklaces to our favourite signet rings. Whilst the Mark Twain quote does say "Clothes maketh the man", we actually think its the finer details that make an outfit really pop. Hence why we decided to focus our attention on how to accessorize your wardrobe.

We quickly expanded our coverage to include all accessories from the best footwear, to the most stylish bags and pocket squares.

Today Maketh The Man has grown to be one of the UKs top male lifestyle blogs covering a range of different categories. From the greatest holiday destinations to the tastiest cocktail or finest whisky recommendations, with a healthy dose of technology and grooming thrown in.